Conference Spotlight - ANA Masters of Marketing
What– ANA Masters of Marketing When - 24 - 27 October Where - Orlando, Florida, USA No. Attendees – 2500 Industries – Brands, brands, brands. Plus creative agencies and vendors. Why You Should Go - This is THE only marketing conference focused exclusively on growth. Learn from the BEST in the industry and go home with the confidence to apply this new found knowledge to expand your business.
Delegate Fee – $2,695 USD (Non-Member)
Currency – USD
Uber/Lyft/Taxi – YES
Language – English Networking Value – 100%
OVERVIEW
Bob Liodice and his Team
Open to Members and Non-Members
Anyone who is anyone in the US and Global marketing space attends this event in Orlando. Yes, in previous years it has suffered from more vendors in attendance and less brand CMOs but the ANA seem to have fixed this issue this year. The best part? Everyone is super approachable. Yes, you need a game plan, but when all else fails, the Thursday evening dinner and drinks will see most attendees lubricated and open to talking to everyone.
WHO ATTENDS
Brands, Brands Brands! Plus, creative agencies, AdTech and vendors
INDUSTRY LEADER SPEAKERS
Hear from best in class speakers e.g. CMOs at P&G, Samsung, JPMorgan Chase, Cadillac, KFC, State Farm, Walmart, Weight Watchers, Lane Bryant, and other leading companies.
TALKS
This year the focus is Growth: Mastering Brands and Driving Results
WHY YOU SHOULD GO
Meet best in class CMOs and understand their priorities for the coming year. Learn from the best and apply at your own company. Storytelling is a huge focus for many brands, so come prepared with a pitch for your ideal client and make it happen.
TIPS
Sign up early and benefit from the discounted delegate fee. Get hold of a past delegate list so you can actively target clients upon arrival. USE the ANA delegate app to connect. Sure, the top CMOs likely won't be using this app. But many other people from their brand and their agencies will be, and just like you, they want to connect and meet their next opportunity/client
QUOTES
“This is unquestionably the biggest and best gathering of senior marketers in the country, and it's a great opportunity to confirm and learn about the latest trends and recent best practices.”
WHERE TO STAY
The ANA will provide special rates for accommodation in the official conference hotel, Rosen Shingle. If you are not able to get a room here, you will automatically be given a room at the overspill hotel, Rosen Plaza. The conference is intense and jam packed with awesome content plus the networking opportunities during the coffee breaks and evening events are prime opportunities to meet people outside your usual network. It is definitely recommended staying on site or close by. Evening events are at the hotel or will be nearby.
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